Commercial research
HighLevel Pricing: Starter vs Unlimited vs Agency Pro
HighLevel currently publishes three core subscription tiers. Pricing and feature availability can change, so use this page as a decision framework rather than a permanent price sheet.
| Plan | Price | Best for | Notable positioning |
|---|---|---|---|
| Starter | $97/mo | Freelancers & solo marketers | 3 sub-accounts, unlimited contacts/users, core features. |
| Unlimited | $297/mo | Growing agencies | Unlimited sub-accounts, reporting, rebilling and API access. |
| Agency Pro | $497/mo | SaaS-focused agencies | SaaS mode, automated account creation, advanced API and reporting capabilities. |
Which plan should you start with?
Choose Starter when
You are testing the platform or operating a small setup with limited client-account needs.
Choose Unlimited when
Your agency needs multiple client accounts and the economics of unlimited sub-accounts matter.
Choose Agency Pro when
You specifically want the SaaS-oriented capabilities and deeper agency controls.
What to check before subscribing
- Current feature-to-plan mapping.
- Usage-based charges for communications or add-on services.
- Whether your required integrations are included.
- Whether your workflow benefits from consolidation enough to justify the subscription.
Check the current offer
HighLevel advertises a free trial. Review the current terms on the merchant site before subscribing.
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